2025
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As a pioneer in content operation, Pan Meng has taken the lead in combining big data analysis and AIGC to automatically generate high-converting product copy, video copy and social media content, and continuously optimize the cultural fit and emotional resonance of the generated content. She has reconstructed the brand operation ecology by using new technology, created a new model of “content + transaction”, and reconstructed the cross-border retail chain with “social e-commerce + short video grass-raising”.
This intelligent e-commerce operation platform is known for its “intelligence, precision and efficiency”, which relies on cutting-edge technologies such as artificial intelligence, big data and cloud computing to solve the core pain points faced by the e-commerce industry, such as low operational efficiency, rising customer acquisition costs and fragmentation of user demand, and provides merchants with digital solutions for the whole chain, from product selection, marketing, operation to logistics. The solution.
Through simulation, testing and retesting of massive user behavior data and deep learning algorithms, the design team is able to accurately understand user needs and achieve intelligent product selection and personalized recommendation. The closed-loop model of “content+transaction” enables users to complete the whole shopping process without having to jump, which reduces the churn rate.
At the same time, the platform provides a matrix of intelligent tools and humanized services, which can manage the tedious operation work and help merchants reduce costs and increase efficiency. In addition, the platform's global layout strategy has covered more than 30 countries, including the United States, the United Kingdom, Singapore, Thailand, Vietnam, Malaysia, Spain, Indonesia, etc., so that e-commerce is no longer restricted by geography, and gradually build a high-quality global e-commerce new ecosystem.
Credits
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CHERY
Category
Innovation in Design - User Experience Design
Country / Region
China
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Akshay Nagpal
Category
Innovation in Technology - Advertising Technology (AdTech)
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United States
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Vivek Madan
Category
Innovation in Technology - Cyber Security Technology
Country / Region
United States
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GEM Integrated Marketing Co.,Ltd.
Category
Innovation in Design - Exhibition Design
Country / Region
Taiwan