2026

Cicero

Entrant

CGS Immersive

Category

Innovation in Technology - Immersive Experience Technology

Client's Name

Multiple across industries: Scoot, Medtronic, Toshiba, more

Country / Region

United States

Cicero stands at the forefront of AI‑powered performance technology, transforming how global organizations prepare people for their most critical moments in sales, service, safety, and leadership. It is not a point solution, but a unified innovation engine that brings together immersive roleplay, mixed reality, assessment, coaching, kiosks, and enterprise analytics in a single, secure platform.
At its core, Cicero turns complex human interactions into a measurable, repeatable advantage. Lifelike, unscripted AI personas mirror real customers, patients, passengers, and colleagues, enabling teams to rehearse high‑stakes conversations with true emotional and contextual nuance—far beyond scripted chatbots or static e‑learning. From objections and conflict to compliance and coaching, every scenario is mapped to concrete KPIs such as time‑to‑ramp, win rates, CSAT/NPS, safety outcomes, and retention, giving leaders a direct line of sight from practice to performance.
What sets Cicero apart is the breadth and depth of the platform. Roleplay, assessments, interviews, XR simulations, always‑on coaching, and kiosk experiences are all orchestrated within the same system, eliminating vendor sprawl and enabling consistent, branded experiences across HQ, frontline, and customer‑facing environments. New scenarios and journeys can be created in minutes, deployed globally in under 15 minutes, and integrated with HR, IT, and operations systems—so when a power outage shuts down an airport terminal, a public‑sector agency updates emergency scripts, or a regulator issues new guidance, every agent, crew member, or field team can be practicing the new playbook the same day, not months later.
The impact is already proven at scale. Airlines use Cicero to future‑proof crew readiness, reducing soft‑skill errors, improving reported safety outcomes, and lowering training costs while handling surging passenger complexity. Field‑service and retail organizations pair Cicero with AR guidance to boost first‑time‑fix rates, cut truck rolls and travel, and accelerate proficiency by up to 75%, unlocking multi‑million‑dollar savings and higher uptime.
In a landscape crowded with isolated pilots and point solutions, Cicero is one of the few AI platforms demonstrably reshaping enterprise performance at scale—delivering innovation in both technology and measurable business impact, and setting a new benchmark for what the future of work technology can achieve.

Credits

CGS Immersive
Doug Stephen
CGS Immersive
Micah White
 
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Category

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Country / Region

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Entrant

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Category

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Category

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