2024

AI-powered Group Travel for Cadillac Escalade 2025

Entrant

Yujia Ke, Ting Shu

Category

Innovation in Design - User Experience Design

Client's Name

General Motors

Country / Region

United States

Embarking on a road trip with friends to new destinations can be challenging, but the AI-powered HMI interface in the Cadillac Escalade 2025 seamlessly combines safety, entertainment, and personalized experiences to elevate every journey.

AI Navigation with Real-Time Alerts actively engages the driver with nearby points of interest based on real-time data and personal preferences, creating a unique travel experience each time. Through the integrated mobile app, an AI voice assistant provides historical insights and stories about landmarks, enriching the experience without causing distraction.

As the driver focuses on the road, passengers can view navigation updates, explore nearby attraction suggestions, listen to audio tours, and add new stops to their itinerary, crafting a journey tailored to everyone’s interests. The AI Travel Guide also learns from user preferences, offering increasingly personalized recommendations over time and fostering a memorable connection to each adventure.

Safety is always prioritized. The system detects potential hazards like landslides or heavy traffic, proactively suggesting safer alternative routes. The interface is designed for quick readability and minimal distraction, with adaptive displays and voice commands that enhance accessibility and adjust to varying driving conditions.

The social aspect is enhanced with a Group Music feature, where passengers can scan a QR code to contribute to a shared playlist, adding an interactive, shared layer of enjoyment to the journey.

Overall, this AI-enhanced HMI interface sets a new standard for luxury SUVs, combining cutting-edge technology with personalized and safe travel experiences. The design enriches both safety and enjoyment, turning each drive into a memorable adventure.

Credits

 
2024
UHUE - Custom Cosmetic Creator

Entrant

Unbox Product Design

Category

Innovation in Services and Solutions - Beauty & Cosmetics 

Country / Region

United States

 
2024
CRED

Entrant

Zhiwen Qian, Wenbo Guo, Yingyi Shu, Hanyang Yan, Fenghua Shao, Tianmeng Liu, Yao Li, Jingyi Zhu, Qian Qiu, Yiwei Wang, Renping Wang

Category

Innovation in Design - User Experience Design

Country / Region

China

 
2024
Strategic Architecture for Segmented Releases Across the eCommerce Stack

Entrant

Renjith Ramachandran

Category

Innovation in Technology - E-commerce Technology

Country / Region

United States

 
2024
Misswiss

Entrant

Hangzhou You Lose Weight Again E-commerce Co., Ltd.

Category

Innovation in Design - Fashion, Apparel and Garmet Design

Country / Region

China