2024
Entrant Company
Category
Client's Name
Country / Region
This down jacket, by virtue of its innovation in appearance design and material selection, is lightweight, warm and stylish, aiming to provide a brand-new winter dressing solution for urban commuters and those pursuing a trendy, casual style.
Its innovative fabric uses the imported high-density ultra-fine fiber with unique grooves, which is super soft and lightweight while boasting outstanding heat retention. The grooves can also promote air circulation to enhance the breathability.
This down jacket adopts a unique O-type design to create a plump silhouette, and realize a good wrapping effect, making wearers feel as if in a warm embrace. Besides, the design team, based on the brand’s research on the body shapes of millions of people, has developed a 3D hood able to well fit the head. Its combination with the thickened brim not only adds a stylish touch, but also achieves superior wind proof and heat retention to better protect the head.
Additionally, the filling contains 95% white duck down imported from Hungary, with the filling power of 800+ and the turbidity level of 1000mm, which further improves heat retention while ensuring light weight.
Credits
Entrant Company
New Taipei City Government, CN FLOWER INTERNATIONAL CO., LTD.
Category
Innovation in Campaign - Brand Strategy Campaign
Country / Region
Taiwan
Entrant Company
Muthu Dayalan
Category
Innovation in Technology - Technology / Other:____
Country / Region
United States
Entrant Company
GEM Integrated Marketing Co., Ltd.
Category
Innovation in Design - Exhibition Design
Country / Region
Taiwan
Entrant Company
Vamshidhar Reddy Vemula
Category
Innovation in Technology - Best Artificial Intelligence Technology Innovation
Country / Region
United States